Consider/Discuss/Act on Promotional and Community Event Grant Application Submitted by Collin County History Museum (PC 26-07) in the Amount of $12,300.00 for the Advertising, Marketing and Promotion of 2026 Events at the Museum.

Summary

The City Council will consider a grant application from the Collin County History Museum for $12,300.00. This funding is intended to support the advertising, marketing, and promotion of events scheduled at the museum throughout 2026. The grant will cover promotional materials distributed through various channels, including Community Impact Magazine (print and digital), Celebration Magazine, and promotional brochures. Specific allocations include $3,600 for six print ads in Community Impact Magazine, $1,400 for two digital ads, $1,000 for online search visibility, $1,000 for rerunning a story in new markets, $4,500 for Celebration Magazine placements, and $1,500 for brochures distributed by Visit McKinney and at the museum.

Citizen Impact

This grant will help fund the promotion of events at the Collin County History Museum, potentially increasing public awareness and attendance. Residents can expect to see more advertising for museum events throughout 2026, encouraging participation in local historical and cultural activities.

Confidence

high