Briefing/Report (Dept, BCC) - No action requested 20972-25 1 appearance active

Discover Los Alamos Report

Alamogordo, NM December 16, 2025 - December 16, 2025

This report details tourism visitation for Los Alamos in September and October 2025.

September 2025 Highlights:

  • Total visitors across all attractions: 12,312.
  • Los Alamos Visitor Center: 1,732 visitors.
  • White Rock Visitor Center: 992 visitors, with low numbers attributed to the suspension of shuttle services.
  • Bandelier National Monument: 0 visitors reported due to funding issues and lack of shuttle services.
  • History Museum: 3,206 visitors.
  • Bradbury Science Museum: 4,384 visitors.
  • Manhattan Project National Historical Park: 2,010 visitors.
  • Visitor surveys indicated that 65+ is the largest age demographic, and most visitors were staying in Santa Fe, NM.

October 2025 Highlights:

  • Total visitors across all attractions: 18,466.
  • Los Alamos Visitor Center: 3,013 visitors.
  • White Rock Visitor Center: 1,973 visitors.
  • Bandelier National Monument: 0 visitors due to a federal government shutdown.
  • Manhattan Project National Historical Park: 0 visitors due to the federal government shutdown.
  • History Museum: 4,518 visitors.
  • Bradbury Science Museum: 9,185 visitors.
  • The federal government shutdown significantly impacted visitation to national sites.
  • The Albuquerque International Balloon Fiesta and "Behind the Fence Tours" positively influenced visitation.
  • Visitor surveys showed a higher proportion of visitors staying in Santa Fe, NM, and a significant number came to learn about the Manhattan Project/Oppenheimer or visit Bandelier National Monument.
Lodgers' Tax Advisory Board
December 16, 2025